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sales page
http://www.hollywoodsalessystem.com/ Downloads
Course
1 - Why Tell Stories
Introduction/Welcome
http://adf.ly/VK66T
Why Tell Stories?
http://adf.ly/VK66U
A Great Example of Great Storytelling
http://adf.ly/VK66V
2 - Strategy
Understanding your Product
http://adf.ly/VK66X
Value Proposition
http://adf.ly/VK66Y
Unique Selling Proposition
http://adf.ly/VK66Z
METHODOLOGY: Understanding Your Product
http://adf.ly/VK66b
METHODOLOGY: Choosing the Right Type of Video
http://adf.ly/VK66d
The Most Important Guideline...
http://adf.ly/VK66f
Examples of Choosing the Right Type of Video
http://adf.ly/VK66g
3 - Character
Why Include Characters?
http://adf.ly/VK66h
Character Rules - Tell Your Why
http://adf.ly/VK66i
METHODOLOGY: Find your Why
http://adf.ly/VK66p
4 - Story (Part I)
Story Principles
https://s3.amazonaws.com/marcfienbergfolder/14.01.mp4
METHODOLOGY: Story Principles
https://s3.amazonaws.com/marcfienbergfolder/15.01.mp4
Three Act Structure
https://s3.amazonaws.com/marcfienbergfolder/16.01.mp4
METHODOLOGY: Three Act Structure
https://s3.amazonaws.com/marcfienbergfolder/17.01.mp4
Start Strong: Shock and Surprise
https://s3.amazonaws.com/marcfienbergfolder/18.01.mp4
Start Strong: Flash Forwards
https://s3.amazonaws.com/marcfienbergfolder/19.01.mp4
Start Strong: Cliché Reversals
https://s3.amazonaws.com/marcfienbergfolder/20.01.mp4
Start Strong Examples
https://s3.amazonaws.com/marcfienbergfolder/21.01.mp4
METHODOLOGY: Start Strong
https://s3.amazonaws.com/marcfienbergfolder/22.01.mp4
METHODOLOGY: Cliché Reversals
https://s3.amazonaws.com/marcfienbergfolder/23.01.mp4
5 - Story (Part II)
Story Gold: Metaphors
https://s3.amazonaws.com/marcfienbergfolder/24.01.mp4
METHODOLOGY: Metaphors
https://s3.amazonaws.com/marcfienbergfolder/25.01.mp4
Adding Color: Turning Points
https://s3.amazonaws.com/marcfienbergfolder/26.01.mp4
METHODOLOGY: Turning Points
https://s3.amazonaws.com/marcfienbergfolder/27.01.mp4
Adding Color: Tough Choices
https://s3.amazonaws.com/marcfienbergfolder/28.01.mp4
Adding Color: Subtext
https://s3.amazonaws.com/marcfienbergfolder/29.01.mp4
Adding Color: Getting Personal
https://s3.amazonaws.com/marcfienbergfolder/30.01.mp4
Great Endings: Setups and Payoffs
https://s3.amazonaws.com/marcfienbergfolder/31.01.mp4
METHODOLOGY: Setups and Payoffs
https://s3.amazonaws.com/marcfienbergfolder/32.01.mp4
Focus Your Story
https://s3.amazonaws.com/marcfienbergfolder/33.01.mp4
METHODOLOGY: Focus Your Story
https://s3.amazonaws.com/marcfienbergfolder/34.01.mp4
Congratulations!
https://s3.amazonaws.com/marcfienbergfolder/35.01.mp4
Bonus - Structure
Why Is Story Structure Important?
https://s3.amazonaws.com/marcfienbergfolder/36.01.mp4
Structure for Video Sales Letters
https://s3.amazonaws.com/marcfienbergfolder/37.01.mp4
Structure for Demos and Tutorials
https://s3.amazonaws.com/marcfienbergfolder/38.01.mp4
Structure for Testimonials and Interviews
https://s3.amazonaws.com/marcfienbergfolder/39.01.mp4
Structure for Product Reviews
https://s3.amazonaws.com/marcfienbergfolder/40.01.mp4
Extras
Micromarketing
https://s3.amazonaws.com/marcfienbergfolder/41.01.mp4
Keep Telling Stories
https://s3.amazonaws.com/marcfienbergfolder/42.01.mp4
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